Digital AD Trading Desk

In Apatayana we run a powerful vertical of Digital ๐™๐™ง๐™–๐™™๐™ž๐™ฃ๐™œ ๐˜ฟ๐™š๐™จ๐™  that generates relevant outcomes for brands focused on ๐™‹๐™š๐™ง๐™›๐™ค๐™ง๐™ข๐™–๐™ฃ๐™˜๐™š, successfully executing all types of digital and social media campaigns. Explore our cases in the Performance section.

Through our Programmatic Media Center, we use state-of-the-art technology and deterministic data analysis of hyper-segmented audience clusters in congruent geolocated polygons to ensure that the campaigns we plan achieve optimized returns on investment. Discover our platforms in the Programmatic section.

Programmatic

Programmatic advertising is a method of buying and selling online advertising space in an automated way. It uses algorithms to purchase ad space in real time, targeting specific audiences and optimizing the ad placements for maximum effectiveness. This approach allows advertisers to reach their target audience more efficiently and effectively than traditional advertising methods.

Gaming ๐ŸŽฎ

Mobile gaming advertising refers to the promotion of games and related products on mobile devices, such as smartphones and tablets. This type of advertising targets users who play games on their mobile devices, offering them relevant content and opportunities to engage with brands.

Advertisers use various strategies to reach mobile gamers, including in-game ads, playable ads, video ads, and sponsored content. These ads are designed to be engaging and non-intrusive, often blending seamlessly with the gaming experience.

Social Media & Performance

In Apatayana, our Social Media and Performance service in digital advertising focuses on maximizing your presence and performance on social networks. We use creative and analytical strategies to effectively connect you with your audience on platforms such as Meta (Fb & Instagram) Tiktok, Twitter, and LinkedIn. Our results-oriented approach allows us to measure the impact of our campaigns in terms of clicks, conversions, and return on investment (ROI), ensuring that every dollar invested translates into tangible results.

If you want to access to our Executive Briefing with more details about our success cases and digital services, please click on the image below…